When
North Americans think “fast-food”, the first thought that comes to our mind is “burgers
and fries”. This may be due to the high presence and saturation of the
world-famous restaurant, McDonald’s. Although each burger has a unique
recipe, there are a few staple ingredients: A toasted bun, a slice of cheese
and/or vegetables, and a meat-based patty. However, what about those who choose
not to eat meat?
According
to a research study conducted at Dalhousie University in 2018,
vegetarians and vegans accounted for 9.4% of Canada’s population
For
those who choose not to eat meat, there are very few options. I, myself, am not
a vegetarian or vegan but I have friends and relatives who do not eat meat and
often find it difficult to find a vegetarian-friendly restaurant, specifically fast-food.
I find that meat eaters take the plethora of burger joints available, for
granted. However, as there is a rise in vegetarian and vegan consumers,
vegetarian and vegan options are also slowly growing and becoming more common.
For this blog post, I decided to try some vegetarian burger options near me.
Specifically, I wanted to compare the quality of a more popular fast-food chain
vegetarian burger, to the quality of a vegetarian restaurant’s burger.
Beyond Burger |
A&W is known for serving
grass-fed beef, raised without the use of hormones, steroids or antibiotics
Copper Branch |
The
vegetarian restaurant that I went to was Copper Branch; a vegan
restaurant which serves 100% plant-based foods. As of 2019, the franchise has
opened 45 locations across Canada, with 16 locations in Ontario, and some
branches established internationally as well
Black Bean Burger |
Both A&W and Copper Branch’s burgers provided me with a pleasant tasting experience and gave me more reason to eat consciously. As the number of vegetarian and vegan consumers continues to rise, restaurants need to include alternatives to allow for greater choice. Choosing meat alternative products can encourage production and potentially increase product choice too. So, if you are ever craving a good juicy burger, I invite you to try the “Beyond Burger” from A&W. Or, if you are craving a burger with a kick to it, try the “Black Bean Burger” from Copper Branch. You will not be disappointed!
References
A&W. (2020). A&W Company. Retrieved from
A&W: https://www.aw.ca/awhome.nsf/company/
Beyond Meat. (2022). Beyond Burger. Retrieved from Beyond Meat:
https://www.beyondmeat.com/en-CA/products/the-beyond-burger
Flanagan, R. (2018). More than 3 million Canadians Vegetarian or
Vegan: Study. CTV News.
Retail Insider. (2019, February 25). Plant-Based Concept ‘Copper
Branch’ Announces 26 Locations for 2019. Retrieved from Retail Insider:
https://retail-insider.com/retail-insider/2019/02/plant-based-concept-copper-branch-announces-26-locations-for-2019/
Jevon Devasagayam
Global Management Studies Department
Toronto Metropolitan University